Yes, Webflow is free to start. The free Starter plan lets you build and publish a site, but with hard limits: 2 static pages, 50 CMS items, 1GB of bandwidth, and publishing only to a webflow.io subdomain. The moment you need your own domain, you need a paid site plan, which starts at $15 a month, billed yearly, on Webflow's published pricing.
So the honest answer is: free to learn and prototype, paid to run a real business site. Here is where the line sits.
What the free plan includes
The Starter plan is a full copy of the Webflow Designer, which is the point of it. You can build anything, test the CMS with up to 50 items, and share a live webflow.io link. For learning the tool, portfolio experiments, or validating an idea before spending, it is genuinely useful rather than a crippled trial. It does not expire. If the platform itself is new to you, our plain-English answer to what Webflow is covers what you are actually testing.
The limits that bite: two static pages is enough for a landing page and one more, not a company site. The "Made in Webflow" badge stays on. And a webflow.io subdomain looks like what it is, a free site, which costs credibility with customers and does nothing for your own domain's SEO.
When you need to pay
A custom domain is the trigger for almost everyone. Webflow's published site plans at the time of writing: Basic at $15 a month for simple sites without the CMS, Premium at $25 for blogs and content sites that need the CMS, with ecommerce plans from $29. In rupees, a Basic site runs roughly ₹1,300 a month, about what decent WordPress hosting plus plugins costs, except maintenance is included in the platform.
Check current numbers on Webflow's pricing page before budgeting; plans and limits change. And if you are weighing this against the WordPress route, our Webflow vs WordPress comparison covers the three-year cost picture, not just the monthly fee. If Framer is the other tool on your shortlist, its free tier is more generous on page count, which we compared in Webflow vs Framer.
Not sure which Webflow plan fits?
Tell us your pages, content and traffic and we will send a free itemized quote for the build, including the site plan we would put it on.
Webflow free plan limits vs the cheapest paid plan
The Webflow free plan limits only make sense next to what the first paid tier unlocks, so here is the Starter plan against the Basic site plan on the dimensions that decide most upgrades. Figures are from Webflow's pricing page; confirm them before you budget, because limits move.
| Limit | Starter (free) | Basic (paid) |
|---|---|---|
| Monthly price | $0 | From $15 a month, billed yearly |
| Custom domain | No, webflow.io subdomain only | Yes |
| Static pages | 2 | 300 |
| CMS items | 50 | None; Premium at $25 a month is the first tier with the CMS |
| Bandwidth | 1GB a month | 10GB a month |
| Made in Webflow badge | Shown | Removed |
| Expiry | Never | Runs while the subscription is paid |
Read the table as a story about who the free plan is for. Two static pages, 50 CMS items, and 1GB of bandwidth is a prototype budget, not a production one: enough to build the whole site and share a review link, too small to take real traffic on a real domain. The jump to Basic buys the custom domain, the badge removal, and enough pages and bandwidth for a normal company site. What it does not buy is the CMS, so a site with a blog or case studies needs the Premium tier above Basic, which is where most of our client sites start.
The bandwidth limit is the one people underestimate. 1GB sounds like plenty until a hero image weighs 2MB and a few hundred visitors arrive from a launch post; the site then stops serving until the month resets. On the free plan, keep images compressed and treat the webflow.io link as a review URL rather than something you promote.
One more limit that is easy to miss: form submissions are capped on the free tier, while Basic lifts the cap. If a lead form is the point of the page, that alone is a reason to pay.
Built your site on the Starter plan?
Send us the webflow.io link before you upgrade. We will do a free pre-launch review of structure, SEO settings and forms.
Frequently asked questions
What are the Webflow free plan limits?
Two static pages, 50 CMS items, 1GB of monthly bandwidth, and publishing restricted to a webflow.io subdomain with the Made in Webflow badge visible. The Designer itself is not limited: you get the full build environment, which is why the free plan works well for learning and prototyping.
Can I use a custom domain on the Webflow free plan?
No. Connecting your own domain requires a paid site plan, starting at $15 a month billed yearly on Webflow's published pricing. This is the boundary that moves most users from free to paid, because a business site on a webflow.io subdomain undercuts both customer trust and your domain's search visibility.
Does the Webflow free plan expire?
No. It is a permanent free tier, not a time-limited trial. Your project stays editable and your webflow.io site stays live indefinitely. That makes it a low-risk way to build a site fully before paying: design everything first, then upgrade only when you are ready to connect the real domain.
Can I remove the Made in Webflow badge on the free plan?
No. The badge stays on every site published from the Starter plan, and Webflow lists badge removal as a feature of its paid site plans. If the badge matters, which it does for any client-facing page, budget for the Basic plan or above. On a prototype that nobody outside the team sees, leave it in place and save the money.
Is the Webflow free plan enough for a business website?
Rarely. A business site needs its own domain, more than two pages, and a form that keeps accepting leads, and the free plan blocks the first and caps the other two. It is enough to design and approve the whole site before spending, which is the smart way to use it. Plan to upgrade to a paid site plan the week you go live.
Building on Webflow Either Way?
We are a Webflow Partner agency. Prototype free, then hand us the hard parts: design, CMS structure, and a site that converts from day one.
